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Wolt Photo Requirements and Image Size

Wolt publishes a clear photo size and a strict content list. Here are the size, format and content rules, how to upload, and where Wolt offers a free shoot.

At least 1000 x 563 px, 16:9 horizontal, JPG or PNG
The content rules Wolt checks, each with a fix
Upload steps and the free shoot rules by country

Updated October 2026

On this page

The short version
Photo specifications
Content rules
Rejection reasons and fixes
How to upload
Free photoshoot by country
One photo set, every platform
Sources

The short version

The specs: at least 1000 x 563 pixels, 16:9 horizontal, JPG or PNG.

The hard rule: no AI-generated images. Wolt wants real photos of the food you sell.

The usual problem: a vertical phone photo, or a crop that cuts off part of the dish. Shoot in landscape and show the whole plate.

Wolt photo specifications as of October 2026

Requirement	Wolt specification
Minimum resolution	1000 x 563 px
Aspect ratio	16:9, horizontal
File format	JPG or PNG
Maximum file size	Not published
Images per item	Up to 5
Cover photo	No pixel size published
AI-generated images	Not allowed

Specs checked against the Wolt merchant FAQ and the Wolt learning center in October 2026.

Wolt content rules

Use horizontal images at 16:9. No vertical photos.
Center the food in the frame.
Show the entire dish. No cropped or partial images.
Use sharp focus and bright, natural light.
Show food only. No people in the shot.
Make the photo match the actual item, with a realistic portion and no misleading presentation.
No extra graphics, text or borders.
No AI-generated images.
Show only the item listed. No multiple items in one photo.
Use photos you own the rights to.

Wolt describes its own style as bright, airy and minimalistic, with neutral and pastel colors. Matching that style is a choice, not a rule.

Note the difference between generating and editing. Wolt bans AI-generated images. Its portal still offers an optional Improve with AI background edit for real photos you upload.

Rejection reasons and fixes

Wolt says some images will be rejected if they do not meet its photo guidelines. These are the guidelines it lists.

AI-generated image

Replace it with a real photo of the dish you serve. Wolt bans generated images.

Vertical photo

Crop to 16:9 landscape. If a crop cuts into the food, shoot the dish again in landscape.

Cropped or partial dish

Show the whole plate with a little space around it. Reframe from the original file.

Blurry photo

Steady the phone and tap the food to focus. Editing cannot add detail the camera did not capture.

People in the shot

Crop out hands, faces and bodies. Wolt wants the food only.

Several items in one photo

Photograph each menu item on its own. Keep sides and drinks out unless they are part of the item.

Text, graphics or borders

Remove captions, prices, logos and frames. Export a clean copy of the photo.

Misleading presentation

Show the real portion and plating the customer receives. Update the photo when the dish changes.

Edit a photo when it is sharp and only the light or crop is wrong. Reshoot it when it is vertical with no room to crop, blurry, or shows more than one item.

How to upload photos to Wolt

One item at a time

In the Wolt Merchant Portal, select Listing manager.
Select the item.
Click Edit.
Upload the image and save.

Many photos at once

Open the Images area of the menu editor.
Upload your photos.
Add them to offers and drag each photo to its item.
Save changes.

You can also ask Wolt Support for a self-service image link. You shoot on your phone, and Wolt edits the photos within 24 hours and uploads them to your menu.

Free Wolt photoshoot by country

In Germany and Slovakia, new merchants automatically qualify for a free professional photoshoot.

In Denmark the shoot is paid. Other countries set their own terms, so check the merchant FAQ for your country.

If your menu has more than 70 items, Wolt may need more than one shoot.

The Wolt Germany FAQ says your right to use the shoot photos does not include print media.

One photo set, every platform

Keep a set of large landscape originals that your restaurant owns. Crop a fresh copy for each app instead of reusing one export everywhere.

Wolt and DoorDash both use 16:9, but the minimum sizes differ. See the DoorDash photo requirements, and compare every app in the delivery platform photo requirements table.

Want to test a file before you upload? Run it through the free photo requirements checker.

Sources

Wolt merchant FAQ (1000 x 563 px minimum, JPG and PNG, up to 5 images per item)checked October 2026https://merchant.wolt.com/en/dnk/faq
Wolt learning center: add and edit menu photos (16:9, content rules, upload steps, 24 hour editing, Denmark shoot)checked October 2026https://merchant.wolt.com/en/dnk/learning-center/add-edit-menu-photos
Wolt Germany merchant FAQ (free shoot for new merchants, 70 item note, house style, print media limit)checked October 2026https://merchant.wolt.com/en/deu/faq
Wolt Slovakia merchant FAQ (free shoot for new merchants)checked October 2026https://merchant.wolt.com/en/svk/faq

Frequently asked questions

Wolt asks for at least 1000 x 563 pixels at a 16:9 horizontal ratio. The file must be JPG or PNG. Wolt does not publish a maximum file size.

No. Wolt asks for horizontal images at 16:9 and says not to use vertical photos.

No. Wolt says not to use AI-generated images. Use real photos of the food you sell.

Wolt lets you attach up to 5 images per item.

It depends on the country. In Germany and Slovakia, new merchants automatically qualify for a free professional photoshoot. In Denmark the shoot is paid. Check the merchant FAQ for your country.

There are limits. The Wolt Germany FAQ says your right of use does not include print media. Check the terms for your country before you reuse the photos.

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Prepare a consistent set of menu photos

MenuCapture helps restaurants clean up, crop, and export existing dish photos for menu listings.

Start with your own photos